In addition to the flagship Rebel Bourbon, there are multiple line extensions to the Rebel Yell bourbon family. It was taken up successively and passed around to our front, along our right and in behind us again, until it seemed almost to have got to the point whence it started. And of course Racer refers to its ride design featuring two tracks where trains race each other throughout its hilly course. And since there is no statement of age, we know the whiskey is almost certainly four years old. There is some debate on whether or not rebel yell and rebel bourbon are the same, but many people believe that they are. It wont be undone but it was a mistake to change the name of an icon! The new Rebel Yell look (image via Luxco). In 2019 Rebel Yell began rebranding. Finish: Sweet honey and light pepper and spice. (The best illustration of this "true yell" which can be given the reader is by spelling it as above, with directions to sound the first syllable 'woh' short and low, and the second "who" with a very high and prolonged note deflecting upon the third syllable "ey."). I find 'Yell' quite offensive. These new packaging and name changes now provide a more consistent and cohesive brand family lineup at retail. Christian: The nose on this 1969 Rebel Yell Kentucky Straight Bourbon Whiskey is significantly different than the previous two iterations we have tasted from Stitzel-Weller. The reason is because it is cheap and good enough. TheBand of Rebels program will be revampedand refreshed to coincide with the launches. The people that rebelled against the United States because they thought they should be able to own people are bad. And he said, "Well if you don't pick it up we're thinking of picking it up." I'm not sure why Rebel is less offensive than Rebel Yell. As a no age statement or NAS whiskey, Rebel Bourbon does not disclose the age of the barrels used for each batch. Rebel Yell Bourbon was started in 1849 by an individual known as William Larue Weller who was one of the first people to replace rye with wheat in his whiskey mash bill. It is unclear when exactly the Rebel Yell brand was created, but the whiskey has been in production since at least the early 1900s. Shoddy_Ad7511 6 mo. If you go to Lux Row's website it's now marketed as Rebel, with no Yell (which will undoubtedly please BrokeCal). They asked him for a demonstration of the rebel yell, but he refused on the grounds that it could only be done "at a run", and couldn't be done anyway with "a mouth full of false teeth and a stomach full of food". 17. As lame as Apple Zapple, as the parks wild mouse coaster has been renamed. Absolutely ridiculous that you are changing the name of the Rebel Yell. So OK, change the name. It will just make her cry more, more, more. Where is Rebel Whiskey made? While Rebel Yell Bourbon was sourced at Heaven Hill Distillery for the last couple decades, Luxco opened their own distillery in 2018. Do You Like Seeing Hyper Coasters and Giga Coasters at the Same Park? In the glass, Rebel Yell Bourbon Whiskey is the color of old gold with a light-golden hue and moderate legs at 80-proof. On this Wikipedia the language links are at the top of the page across from the article title. Weller. In 1984, the brand enjoyed nationwide distribution on the back of the Billy Idol song, which according to legend was about a rowdy night fueled by Rebel Yell Bourbon. 3 charred oak barrels. Speaking of their expressions, that lineup includes an all-new whiskey, Rebel Yell Kentucky Straight Bourbon 100 proof. Drinking Rebel Bourbon neat isnt a pleasant experience, but on ice its definitely not unpleasant. Then suddenly, I stopped seeing it in stores around town. It was becoming my go to, especially for its price point. I for one am glad they did. If youve got a problem with a brand distancing itself from the CSA then youre the problem. Risk takers, rule breakers and noise makersunite. Last week Kings Dominion announced that it was going to rename one of its roller coasters from Rebel Yell to Racer 75. The distillery is located in Bardstown, a town known for its bourbon heritage. Rebel Yell went through a rebranding effort which brought about a couple changes. In 2016, construction on the brand new Lux Row Distillery was begun. Aaron joined the drinks industry in 2013. Luxco was a relatively small NDP and rectifier. DRINK UP YOUR DRINKING PARTNERS Revel in a range of Rebel WHISKEYS, Which are surprisingly smooth but never soft-spoken. Maybe the barrels that didn't make the cut? And Charley said, "Well it wouldn't be proper since I sold it." MEET OUR Extended family. When it was launched, it was only available south of the Mason-Dixon line. They changed up the bottle in 2019, and in 2020 they transitioned to Rebel Bourbon. Rebel Yell is one of those old throwbacks. Yes, I305 is catchy, but it cant be applied on to every coaster, also, this is 90 feet tall, not 75, Oddly enough, as a kid, I didnt ponder that names meaning until after I had ridden it several times. Well see if this changes soon now that Lux row Distillers hits the four year mark. Someone might need to find something more important to worry about than the name of a roller coaster that doesnt belong to them. I was told it was possible they were no longer making it. For Blood Oath Pact No. Old Fitzgerald has a retail price of about $15 per 750mL bottle, but its small allocation makes it incredibly hard to find on a retail shelf. "He didn't bottle a great deal of it, and several years later, four or five years later he sold the brand to the Southern Comfort people, and they never used it. It was also a favorite of Rolling Stones guitarist Keith Richards. The standard price of Rebel Yell used to be right around the $12 mark. The important thing is that the whiskey inside the bottle has stayed the same. The distillery was founded in 1888 and originally known as the Stitzel-Weller distillery. With the updated packaging,now is the perfect time to capitalize on thismomentum. Please feel free to start anew thread on the subject. Whether youre sipping it neat or mixing it in with your favorite cocktail, Rebel Yell 100 bourbon is the perfect whiskey for any occasion. Confederate soldiers used the yell when charging to intimidate the enemy and boost their own morale, although the yell had many other uses. With that effort, the price has went up a bit, too. For more than 150 years, Rebel Bourbon has been bridging the gap between its proud heritage and modern tastes to honor the rebel spirit that lives in each of us. Thinking of that happening to some of my favorite rides at my home parks in Central Florida, I would probably be upset about a ride losing its identity. The Rebel Yell brand wasnt introduced until 1950, however, by Charles Farnsley, the mayor of Louisville at the time. And hes worked with startup brands to turn local enthusiasm into national recognition. I am curious why the rebranding. Kings Dominion's explanation makes no mention of any political reason for changing the name from "Rebel Yell," known as the battle cry of Confederate soldiers in the Civil War. Check out what we are up to! Linen Cocktail Napkins: The Perfect Accessory For Your Next Party, What Color Mens Shoes Is Worn At Cocktail Event, The Right Bitters For The Perfect Manhattan, The Dos And Donts Of Feeding A Cocktail, A Cocktail Hour Harvest Table Is The Perfect Way To Snack And Mingle At Your Next Event, How The Cocktail Became An American Staple, How To Make Quick Cocktails: 3 Easy Recipes. Rebel yell is a bourbon that is made in Kentucky, and it is known for its high quality and smooth taste. Its cheap and low quality but wholly drinkable. Rebel Yell has now beenrefashioned for a new generation of bourbondrinkers to enjoy. Alcohol: 50%. This is just the case for bourbon. Find news, promotions, and other information pertaining to our diverse lineup of innovative brands as well as newsworthy headlines about our company and culture. Now, if you havent heard of Rebel Bourbon, you may now it as its previous name Rebel Yell. The Luxco distillery is located in Louisville, Kentucky. Rebel Yell is a brand of Kentucky straight bourbon whiskey owned and marketed by Luxco. At last it grew too dark to fight. Thats just awful. This change has been made at the request of Luxco, which renamed its Bourbon brand Rebel Yell. This change is still in effect on store shelves. Considering the existence of many differing versions of the yell, it is possible that it had multiple origins. WorldSeries2021 6 mo. Lets be honest were talking about a $15 bottle of bourbon. The brand was meant to celebrate the 100 year anniversary of the original Weller company. DEFIANTLY SMOOTH WHEATED BOURBON AUTHENTICALLY MADE, TAKEN DOWN, AND PASSED AROUND BY REBELS SINCE 1849. Numerous 4-year Distillers Collection Single Barrel offerings are also available under the Rebel Yell Bourbon name prices also vary as they are often bottled for specific retailers and available in limited quantities. This topic has been inactive for at least365 days, and is now closed. Otherwise I would hate to see a Dueling Dragons -> Dragon Challenge -> scrap heap project happen. After that I casually asked at a few others stores and apparently it's the same all over town. [2] One description says it was a cross between an "Indian whoop and wolf-howl". "Rebel Yell will always be Rebel Yell. ago By 1984, Rebel Yell was distributed nationally. Though hardly a definitive description, having been published some 70 years after the war ended, Margaret Mitchell's classic Civil War novel Gone with the Wind has a character giving the yell sounding as a "yee-aay-eee" upon hearing the war had started. Katelyn is a freelance writer in Portland, Oregon. All bourbon will have at least 51% corn. I honestly dont see what the big deal isbut then again, Ive never visited KD nor grew up in the south. A pparently it worked; the new look caught my attention and resulted in this review. Wheated bourbon tends to cause confusion, especially with newcomers to the American whiskey category. We talk about bourbon, rye, or any American whiskey here (yes, even Jack). Rebel Yell Single Barrel 2017 Release. Mother would catch him by the coattails and plead, 'Shush, Doctor, shush'. It is high-proof and made from corn. I am only 50% impressed with the wit on this thread, Copyright 2022 Straightbourbon.com Sometime around 1950, Charles R. Farnsley (former Louisville mayor) had the idea to create the "Rebel Yell" brand to celebrate the 100th anniversary of Weller bourbon. If you go to Lux Row's website it's now marketed as Rebel, with no Yell (which will undoubtedly please BrokeCal ) JCwhammie Veteran Member 1.7k Location: Ballwin, MO Posted November 18, 2020 This is funny. After the whiskey has been mashed, fermented and distilled, bourbon must be matured in new American oak barrels according to U.S. regulations. While I wouldnt necessarily want to buy a bottle at either price point, it makes much more sense at $13. Its been a strange and complicated journey. But the very first time I fired off my gun I hollered as loud as I could and I hollered every breath till we stopped." Stan Freberg began his comedy recording of "The Yellow Rose of Texas" with his version of the rebel yell. Their most well-known brand might be Everclear, which is a high-proof neutral grain spirit made from corn. who-ey! Years later, Julian Van Winkle came over to him and said, "Charley, are you gonna use the name Rebel Yell?" What does it taste like? We traveled all the way from our home in the Virgin Islands so they could experience the rides I loved as a kid growing up in DC in the 1980s. Rebel Bourbon's history dates back to 1849 when William Larue Weller of the W. L. Weller & Sons Company invented the famous recipe that pioneered a wheat-based mash bill to replace rye. Now that yell is considered offensive, the poor folks at Yellowstone mustbe looking over their shoulders. On DailyDrinker.com, Rebel Kentucky Straight Bourbon Whiskey is rated an average of 6.7/10, making it an excellent buy. To me it was just a name given to a coaster, devoid of any historical or political significance. Both new variants will be in a750mL bottle with screened-printed labelgraphics and at 90 proof. Rebel Yelland Yellowstone were my veryfirst bourbons. However, Rebel has more functionality as its much better in other mixed drinks and by itself. An American classic is reborn for anew era of rebellion! However, the Stitzel-Wellers original Rebel Yell bourbon recipe which contained wheat instead of rye remained the same. Im sure theyll be hitting the clearance rack soon. 1872) to form the Stitzel-Weller distilling company in 1910. In his autobiography My Own Story, Bernard Baruch recalls how his father, a former surgeon in the Confederate army, would at the sound of the song "Dixie" jump up and give the rebel yell, no matter where he was: "As soon as the tune started Mother knew what was coming and so did we boys. The 75 refers to 1975, the year that the ride opened. 1965. In Virginia battlefields, monuments, and references to the areas history are very common. Rebel Yell Launches New Look for Brand Lineup | Kentucky Bourbon Trail Download the Kentucky Bourbon Trail Distillery Map Download Now Join Our Newsletter Mailing List Fields marked with an * are required First Name * Last Name * Email * If you are a human seeing this field, please leave it empty. "I could hear the sound of shots from the direction of Hickory Point, accompanied at intervals by fierce yells," remembered Reeder. As one soldier explained: "I always said if I ever went into a charge, I wouldn't holler! All the haters should be happy for a name change instead of losing it completely (RIP Thunder Road). 2023 Luxco, Inc. All Rights Reserved. Rebel Rye is a rye whiskey priced at about $25 for a 750mL bottle. Note: Luxco recently changed the brands name from Rebel Yell Bourbon to Rebel Bourbon. John Salmon Ford, in an 1896 interview with Frederic Remington, describes a charge his Texas Rangers made into a Comanche village in 1858 and that his troops gave the "Texas Yell". Cookie Notice The Rebel Yell is still available for purchase. Everclear is a well-known brand of neutral grain spirit manufactured byLuxco. Hit it on the desktop version of the site. Rebel Yells new packaging, innovation and, and spirit to this time-honored brand, as well, as the opportunity to speak to an entirely. The brand was likely named after the Confederate battle cry, which was popular during the Civil War. Be More Rebel. When compared to the lineup of other wheated bourbons, that price is hard to beat. One last piece of news from the Kentucky distilleryRebel Yell 10 Year Single Barrel, which debuted back in 2016, will be available in a 2,600-bottle run this year. Orphan Barrel Whiskey Distilling Company bottles a small number of rare, aged Bourbon whiskeys from a variety of producers and stores them at George Dickel Distillery in Tullahoma, Tennessee. At the Battle of Killiecrankie "Dundee and the Chiefs chose to employ perhaps the most effective pre-battle weapon in the traditional (highland) arsenal the eerie and disconcerting howl,"[7] also "The terror was heightened by their wild plaided appearance and the distinctive war-cry of the Gael a high, savage whooping sound "[8], A final explanation, with special reference to the rebel yells uttered by the Army of Northern Virginia is that the rebel yell was partly adapted from the specialized cries used by men experienced in fox hunting. Edit: Watching this yo-yo up and down has been hilarious. The whiskey is made from a mash bill of corn, rye, and barley. From there, most bourbons will contain malted barley, and rye. I like Rebel Bourbon a lot better at the $13 price point than $18. The original name of the company was W.L. Single barrel still says yell. Weller. Weller & Sons company was founded in 1849 by William Larue Weller, who pioneered using wheat instead of rye in his mash for a lighter flavor than the older style of bourbons. The Lux Row facility has seven barrel warehouses, each with a 20,000 barrel capacity. A burst of sweet corn erupts from my Glencairn glass before giving way to vanilla, warm . Theres a couple things to expect from a bottom shelf whiskey. Media support in 2015 will increase 386%vs. 2014 and include newly refreshed creativeto generate excitement and introduce thebrand to a new, younger generation ofbourbon drinkers. Some Texas units mingled Comanche war whoops into their version of the yell. Not sure why it shows the old one on mobile. More than 150 yearslater, Rebel Yell is bridging the gap betweenits proud heritage and modern times to honorthe universal spirit of rebellion that lives onin each of us. Charles R. Farnsley (a former mayor of Louisville) owned the Brand. General Thomas Jonathan Stonewall Jackson's assault at Henry House Hill. Even my 7 year old commented that racer 75 is a dumb name and both my boys still called it the rebel yell. Tasting Date/Vessel: March 12, 2022 - Neat in a Glencairn glass Nose. Famous bourbon brand Rebel Yell has undergone a rebrand for a new generation of rebels. I find this to be a case of much ado about nothing but then I never read anything into the name Rebel Yell. An approximation of the yell can be heard in the 1951 film The Red Badge of Courage, starring Audie Murphy. etc. So, if youre new to the bourbon category and want to try a wheated bourbon drinking experience without taking a hit in your wallet, Rebel Bourbon is a great starter brand to give a try. When you get towards that higher end, you start competing with whiskeys such as Jack Daniels or Makers Mark, which Rebel does not compare to. Must go buy out the shelf of Yells now!!! Changing it just seems to serve no purpose and make the park seem more bland. Units were nicknamed for their apparent ability to yell during battle. This nose is sweet and much more grain forward in its aromas. As any company or public organization has to do in the era were in, I assume Cedar Fair and Kings Dominion did a calculation. We have to acknowledge and accept our past. In 1972, the Stitzel-Weller Distillery went out of business. Those were some good times. [6], Another claim is that it derived from the screams traditionally made by Irish and Scottish Highlanders when they made a Highland charge during battle. What do you think about Rebel Yell being renamed, Racer 75? 'Woh-who-ey! The brand bounced back and forth between the Diageo portfolio and the original owners before finally arriving in the portfolio. Irish Distillers recently announced the Something went wrong. Rebel Yell, a Kentucky Straight Bourbon whiskey made by Luxcos new distillery, thelux Row Distillers, was released in 1972. And of course 'Racer' refers to its ride design featuring two tracks where trains race each other throughout its hilly course. Barrel and Brew is here to provide insightful information around all kinds of spirits, reviews on our favorite liquor, beer, and wine, and provide recipes to make you look like the ultimate backyard bartender. While he had no prior knowledge of whiskey, he did have some experience. The sound of the yell has been the subject of much discussion. Review: The Coaster at Goats on the Roof | Mountain Coaster, Review: Goliath at Six Flags Great America, Review: Twisted Timbers at Kings Dominion, Outlaw Run at Silver Dollar City | Full Review, Dollywood 2019 Trip Report: Part 2 Luminights & Lightning Rod, Dollywood 2019 Trip Report: Part 1 Wildwood Grove & Dragonflier, Destination Connecticut: Wooden Coaster Paradise, Kings Island Trip Report & Future Speculation, Cedar Point Trip Report Pt 1 Mean Streak Update & Cedar Point Shores. It no longer contains The Deep South written on the bottle, and they dropped Yell from the brand. I actually went to the store today to buy some bourbon as my 1.75L bottle of Rebel Yell was finally getting low. In fact, Im kind of disappointed. It's those quiet rebels you really have to worry about. Yes, Racer 75 is a weak, uninspired name but Im glad to know that inbred rednecks who say they will no longer be renewing their seasons passes just because of the name change will no longer be in the park! But more importantly, we cannot white wash history (forgive that wording, please!). The company statement is fairly short on details about the expression, but weve reviewed previous editions, and this one looks to be similar: a higher-end, older, single-barrel version of Rebel Yell bourbon, part of an ongoing effort (along with the several redesigns the brand has undergone in recent years) to revamp the brands hard-partying reputation. Founder of CoasterCritic.com. Other wheated bourbons include Makers Mark, Larceny, and W.L. It is what it is. I thought that moniker just applied to Ole Miss fans. who-ey!' I have seen Father, ordinarily a model of reserve and dignity, leap up in the Metropolitan Opera House and let loose that piercing yell.". The mouthfeel is quite thin, the profile is standard, and the alcohol flavor is more prominent than youd want. Alcohol on the plane: how much can you drink on long flights? Yep, they did. Click here to learn all about mash bills. The yell has often been linked to Native American cries. Racer 75 is fine, as long as they actually RACE the trains! Recently, the brand dropped the word Yell from the name, which means that you may currently find bottles with either Rebel Yell or Rebel Bourbon on shelves. Also, Kings Dominion had an Old Virginia area and cues that it was trying to include some connections to the state. The Rebels Yell Bourbon was created in 1927 by the Stitzel-Weller Distilling Co., according to the companys website. By accepting all cookies, you agree to our use of cookies to deliver and maintain our services and site, improve the quality of Reddit, personalize Reddit content and advertising, and measure the effectiveness of advertising. Even though you can definitely find some on Kings Dominions Facebook page. Is Rebel Bourbon the Same as Rebel Yell? Rebel Yell Bourbon is featured in the lyrics to "Honky Tonk Hell" a song performed by, This page was last edited on 8 February 2023, at 18:06. Lets pour ourselves a glass and find out. Rebel Yell Bourbon Name Change This change has been made at the request of Luxco, which renamed its Bourbon brand 'Rebel Yell.' This change is still in effect on store shelves. As the Scotch Addict points out, NAS makes it easier for whiskey producers to create what they want to create. Need to know: A 100-proof, 10 year old wheater, this is the latest release from Rebel Yell's Single Barrel line. And its got a bit of an edge, thanks to the addition of the Confederate flag. Rebel Yells new packaging, innovation andmarketing support bring a renewed energyand spirit to this time-honored brand, as wellas the opportunity to speak to an entirelynew audience. Last week Kings Dominion announced that it was going to rename one of its roller coasters from Rebel Yell to Racer 75. My favorite coasters are B&M hypers and gigas. So the arguments that this is another move to erase history arent accurate in my opinion. Sam Reeder was a "free-state" or "free-soil" combatant against a pro-slavery militia at the Battle of Hickory Point in September 1856. To be truthful, this kinda pisses me off. It just felt like another local reference, but not a celebration of the Confederacy. Rebel 100 Kentucky Straight Bourbon Whiskey is a 100-proof wheated 'bonded style' bourbon that retails for about $20 for a 750mL bottle. It mutes most of the flavors, but it also dilutes the strong alcohol aroma and taste. If youre looking for a winter drink, this Rebel Yell 100 bourbon is the way to go. One of the earliest accounts of the yell comes from the First Battle of Manassas (Bull Run) during then Brig. Jubal Early once told some troops who hesitated to charge because they were out of ammunition: Damn it, holler them across. Rebel Yell 10 Year Details. The Rebel Yell brand is currently produced at the Luxco distillery. Waitis that name potentially offensive? For decades before building its own distillery it sourced whiskey from other producers based in Kentucky. In April 2021, Luxco was acquired by Midwest Grain Processor, more commonly known in the industry as MGP. Its a decade old recipe that was painstakingly aged in charred oak barrels to create a distinct flavor profile for each batch. [1] The origin of the yell is uncertain. However, in the documentary film Reconvergence, historian Waite Rawls, the head of the Museum of the Confederacy, describes his long odyssey to recover recordings of the yell. Flanked by heavierglass bottles, premium cork closures andembossed labels, the new lineup will increaserelevance for younger audiences and createan opportunity to command a higher pricepoint. I've tried googling it to see if something had stopped the distribution or maybe a name change had occurred but so far I've turned up nothing. Once I became more conscious of the significance of the name, I did find it awkward. The Yellow Stone brand was discontinued in 2015. In 2019 Rebel Yell went through a rebranding effort. Midwest Grain Processor acquired the Rebel Yell whiskey brand fromLuxco, a Kentucky distillery that was founded in 1918. Many Van Winkle fans have also embarked to find old bottles of Old Fitzgerald, Weller, and Rebel Yell so they can try some whiskey distilled when Pappy was running the business. The water used to make the bourbon comes from a natural spring, and the grain is grown on the distillerys own farm. "A young fellow near me remarked: 'Our men must be hitting them the way they holler.' But as far as affordable bourbon options, Rebel whiskey offers a great learning opportunity. and our Management can rename it all they want. Rebel Yell was a term coined for the battle cry of the confederate army. I can appreciate why some people are upset though. A new bottle extension for the Rebel Yell brand, Rebel Yell 100, is a wheated bourbon that has been specially distilled. I mean, its sister coaster, at Carowinds, is called Thunder Road (with its cousin White Lightening) Both are cultural references without making political statements. Rebel Yell is the name of a brand of bourbon whiskey made in Kentucky. Hit it on the desktop version, and there's actually a rebranded 10-yr without the "Yell". As a result, to avoid further confusion, we used the names interchangeably throughout this post. In the final episode, a sound newsreel of a 1930s meeting of Civil War veterans has a Confederate veteran giving a Rebel yell for the occasion, sounding as a "wa-woo-woohoo". In 2019 Rebel Yell went through a rebranding effort. This very recipe represented a base for many famous bourbons that were later produced at the Stitzel-Weller distillery. For anyone who runs an entertainment business where word of mouth and controversy can hurt you, the decision was pretty clear in my opinion.
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